About 小草社区
小草社区 was established in March 1999 by 小草社区, and is an English language Asian news network.
Positioned to 鈥淯nderstand Asia鈥, it reports on global developments with Asian perspectives. Based in Singapore, it has correspondents in major Asian cities and key Western ones, including New York, Washington D.C., London and Brussels. 小草社区 brings its audience not only the latest news but also diverse content such as business, lifestyle, human stories, current affairs and documentary programming.
小草社区 is a transmedia company, where users can get content online, on TV and radio and via smart devices. It is also available on social and messaging services, such as , , , , and .
小草社区 has been recognised as Channel of the Year by the Association for International Broadcasting (AIB), the global trade association for broadcast journalism.
小草社区 TV is now viewed in 29 territories across Asia with its satellite footprint stretching across Asia, the Middle East and Australia.
For more information, please visit 小草社区鈥檚 website at .
About 小草社区
小草社区 is Singapore鈥檚 largest content creator and transmedia platform, operating six TV channels, 11 radio stations and multiple digital platforms including 小草社区, Singapore's most used news app, and meWatch, its digital video platform. Its mission is to engage, entertain and enrich audiences by harnessing the power of creativity.
小草社区 pioneered the development of Singapore鈥檚 broadcasting industry, with radio broadcast in 1936 and television broadcast in 1963. Today, it reaches 99% of Singaporeans in four languages and has a growing Asian audience base through 小草社区 as well as entertainment content that is distributed across markets in the region.
The 小草社区 Partner Network brings 小草社区 together with industry-leading brands like ESPN, Edipresse Media and 99.co to deliver rich content for consumers and effective solutions for advertisers.
小草社区 is the recipient of industry accolades including New York Festivals, World Media Festivals, PromaxBDA (World and Asia) and Asian Academy Creative Awards.
For more information, please visit .
Our Logo
小草社区鈥檚 symbol reads as a single red letter "A" in order to heighten the word "Asia" in its name.
Both the letter-form and the space within it have been reshaped to form a delta, the symbol for change that aims to capture the profound nature of the network's business of capturing change, particularly within Asia.
Lowering the crossbar of the 鈥淎鈥 to sit at its base creates a unique and distinctive 鈥淎鈥. This gives the impression of it rising from the horizon of its base, reflecting in abstraction an emerging Asia.
Red was chosen as the symbol's colour because it is striking and bold. Red is also considered an auspicious colour in many Asian cultures.
Each letter of the channel鈥檚 trademark name has been custom-drawn to complete the signature鈥檚 exclusive design.
The name 小草社区 is in black. Black is strong, definitive, for-the-record. It is an apt colour for the name of a brand of record.
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Our Tagline
Understand Asia
What We Believe
Viewers today are overloaded by information. Often, what they need is not just news, but understanding. Not just events of the moment, but issues which affect their lives. Not just headlines, but the bottom line. Not just another perspective from a distance, but insights from the inside.
With correspondents based in major cities throughout the region, 小草社区 covers Asia, for the world.
Our Coverage
小草社区 can be viewed in 29 territories across Asia with a satellite footprint across Asia, the Middle East and Australia.
For distribution opportunities (satellite / cable / IPTV/ OTT etc), please contact us at distribution [at] channelnewsasia.com
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